主観

しゅかん

Common word

noun

subjectivity, subject (philosophical), ego

one's personal opinion, one's own idea

主	lord, chief, master, main thing, principal
観	outlook, look, appearance, condition, view

かんが

わたし

しゅかん

、

きも

かち

おも

All things considered, and it's just my opinion but, I think that the value of a present changes depending on how much thought is put into it